Vichy is a French skincare brand renowned for its use of natural thermal spa water and dermatologist-developed formulas that promote healthy, radiant skin. For the Vichy Mineral 89 campaign, I created a range of digital assets that brought the product story to life, across multiple touchpoints. This included designing a fresh and visually engaging email layout that highlighted key benefits, as well as redesigning the brand’s homepage to deliver a sleeker, more modern experience optimised for both desktop and mobile. I also developed a series of social media assets, including Instagram stories and in-feed posts, to build awareness and drive engagement.